Snapchat launched new three-dimensional lenses today called World Lenses, pushing its efforts further into augmented reality (AR). This new feature will bring up new 3D lenses when using the rear-facing camera, allowing you to place 3D objects which you can manipulate in your snaps.
Once you have selected a lens, you will be able to move it around the screen using your finger to take a photo or a video. After you have placed the object, it appears as it exists in the real world. For instance, when you walk closer to it, the object gets bigger, notes The Verge, and this is what makes this new feature different from Snapchat’s 3D stickers, which can be pinned after taking an image.
Snapchat has long been developing AR-based features, but it does not call them AR and the same is true this time also. Not once did the company use the terms “augmented reality” or “AR” when announcing this new addition. Instead, it was busy talking about how users can “paint the world” with “3D experiences.”
Critique:
This will only be booming for a short time. People get easily bored with something unless this feature updated frequently which will give the user a new experience and will try it. Overall, this is a good new feature that makes us able to paint the world with 3D objects.
Source: http://www.valuewalk.com/2017/04/snapchat-world-lenses/
Written By: Carolina Tania Ryan Wilami (E1300164)
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